About
“Jewels and Meaning” is the Priolo Family Blog. We believe that every piece of jewelry, given or received is imbued with meaning and experience. On our blog we will share your stories of romance and union, your experience of how beauty transforms, and our insights and inspirations.-
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Tag Archives: sofia mill valley
Carl Priolo tells why images of roses, apples and hearts make great jewelry
A woman came into our store today looking for another Sofia club bracelet to pair with her rose bracelet. We got to talking about the images and messages each bracelet conjured up. Roses, of course, evoke romantic love and after … Continue reading
Old diamond watch transformed into custom jewelry
As a long-time resident of Mill Valley, I had stopped to look at the gorgeous shiny things in the window of Sofia Jewelers many times. About a year ago, I decided to either sell or re-purpose several pieces of good … Continue reading
Casual elegance makes me feel more poised, more balanced.
Three bracelets casually piled together in a corner of Sofia’s window immediately caught our eyes as my wife and I approached the store. Entering, we were dazzled as usual by the wide array of beautiful objects to look at, and … Continue reading
As stunning now as it was then
Twenty-years ago on a trip to California I remember sitting down with Carl and Sue to talk about a necklace I wanted to have designed and made for my wife, Carol. It’s a wonderful experience to sit with a skilled … Continue reading
Sharing Beauty With Others
Walter and I just before the annual Movie Awards! This Priolo & Co. necklace and earring set was the first – and only – real jewelery I ever bought for myself. It has become my signature piece. When I want … Continue reading

